Keeping It Simple
The fastest, simplest ways to grow your business - no jargon, no fluff. Practical strategies that actually work for SME owners in the USA, New Zealand, and worldwide.
Tuesday, October 06, 2026
Most SME owners know their cost per click. Almost none know their true cost to win a customer, because the real costs live in four different spreadsheets nobody has ever combined.
Kevin D’Ambros-Smith
Kevin is the founder of Simple-Growth and a business growth coach with experience at DDB, Ogilvy, and Saatchi & Saatchi. He has co-founded 9 companies, coached 200+ business owners one-on-one, and holds a 9.5/10 NPS. Every article on this blog reflects real-world experience - no theory, no fluff.
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Friday, September 04, 2026
A five-year vision won't tell your team what to do Monday. Here's why a rolling 90-day roadmap drives more real growth than a long-range plan.
Tuesday, August 25, 2026
76% of small businesses now use AI, but only 14% have it built into daily operations. Here's why the gap exists — and what the businesses getting real value are doing differently.
Sunday, August 23, 2026
Private label now owns 52% of UK grocery sales. Here's why SME FMCG suppliers are losing range reviews — and the six-point system that fixes it.
Sunday, August 23, 2026
Strong growth can hide founder dependency, the risk that quietly caps SME value. Four warning signs and the systems fix, from Kevin D'Ambros-Smith.