Business coach ยท Retail and eCommerce

More traffic is not
always the answer.

Coaching for owners of online stores and retail businesses who want healthier margins, more repeat customers and growth that does not depend on ever-rising ad spend.

Where retailers get stuck

  • Revenue grows while margin quietly shrinks
  • Customer acquisition costs climb every quarter
  • Discounting trains customers to wait for the sale
  • One-off buyers who never come back
  • Stock tying up cash in the wrong products

What we work on

  • Margin per order, not just revenue and conversion
  • Offers, bundles and pricing that lift average order value
  • Repeat purchase, email and loyalty that compound
  • A brand customers seek out, so you pay less to reach them
  • AI for product content, customer service and reporting

Relevant experience

Five online stores, built from scratch

Kevin D'Ambros-Smith founded online stores in grocery, pet, pharmacy, toy and baby, launched Woolworths' original OneCard loyalty programme at Saatchi and Saatchi, and has coached retail, fashion, bookselling and online marketplace businesses. He knows the numbers behind an online store because he has run them.

What retail owners say

"Kevin is an absolute powerhouse! He doubled our business's profits in the first month alone with lots more of his recommendations still to be rolled out."

Curtis Hacon, Give A Sh!t

"He has a great background and experience for what I want to achieve with my business."

John Chisholm, Campus Books

"Experience in online business."

Lorraine Burns

Individual client experiences. Results depend on the business and the work the owner puts in.

Retail coaching: questions answered

Should I just spend more on ads?

Only once you know your margin per order and how often customers come back. Many stores grow faster by fixing offers and repeat purchase before buying more traffic.

Do you work with physical stores as well as online?

Yes. Single-store, multi-store and online-only retailers all fit, and many run a mix.

Is coaching co-funding available?

Possibly. Simple-Growth offers services that are registered with the Management Capability Development Fund. Funding is decided by your Regional Business Partner Growth Advisor and is not guaranteed.

Grow profit, not just revenue.

Thirty minutes to find the one thing holding your store back.