The key to successful marketing and selling is have a deep understanding your dream customers.
Discover their dreams, desires, and beliefs, and learn how to identify the 'barriers to purchase' they need to overcome.
Once you are armed with these insights and can identify key purchase triggers; marketing and selling your products becomes so much easier.
Every business has that unique ingredient that makes it stand out.
Learn how to identify and leverage what makes your business special and how to have your dream customers find you appealing, interesting, amazing or even fascinating.
With real-world examples from both and small companies, you'll find your secret sauce and leave your competitors wondering how are you doing so well!
Every business has a story - what's yours?
Discover how to make your brand and sales messages stand out from the clutter.
With the right creative approach, you can drive amazing cut-through and awareness for your brands and products.
Get this right and you can make $1 spent on advertising work like $10 or even $100.
Learn how to map out your brand, product and sales campaigns for the year ahead.
Having a Master Comms Schedule ensures everyone in the business knows exactly what is happening and when.
The training provides pre-made templates and clear guidance to help you create a' 12-month' Master Communications Schedule and detailed Quarterly Comms Plans. The templates also come with a built in calculator so you can forcast your expenditure for the year, ensuring your comms deliver a strong ROI.
"Kevin hit home with the things we need to do to market ourselves better.!"
"Kevin has some amazing ideas around marketing, advertising and PR, things we would have never thought of ourselves. He has also shown us ways to promote our business in a cost effective way.
Kevin also helped us through the process of getting into supermarkets. He has gone above and beyond what he needed to do."
"As a Not For Profit organisation we needed fresh ideas about how we retained and acquired new donors. Kevin came in and spoke with great passion and knowledge. We went away with so many great ideas we wanted to implement. It was a fantastic presentation, we were hanging on every word"
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