Thursday, November 12, 2026
Profit First fixes where your cash goes. A coach finds which problem to fix first. A plain guide to what Profit First is, what is free, who it suits, and how to choose.
Last updated 14 November 2026. Published by Simple-Growth (Motherbase Limited). Market: New Zealand.
The length of a coaching commitment changes your risk more than almost any other term. Here is what NZ providers publish about it, who each length suits, and five questions to ask before you sign.
Disclosure: Simple-Growth, the business that publishes this guide, sells business coaching, and Kevin D'Ambros-Smith is an approved Regional Business Partner Network provider and a partner of The Icehouse. The providers named below are examples of what is published, not a ranking, and none has been asked to review this page. Where a price or term is not published, this guide says so.
Three providers, three shapes: a flexible plan after a paid first session, a 12-month matched mentor, and a short working session that leads into a group programme. None of the pages we opened publishes a coaching rate for the three, six or twelve-month options.
Start short, then extend. A free first conversation costs nothing, and a 90-day first commitment lets you check the fit against a number before you lock in a year. If a provider will only sell you 12 months, ask why, and ask what the first 90 days must show for the rest to be worth it.
"Kevin doesn't just talk about AI, he helps you put it to work in your business."
Stephanie Lowe
Insinc Products Ltd
That is one client's experience, not a promise of your result.
It depends on the problem. A single measurable problem often suits 3 months. A change in how your team works often needs 6. A larger shift can take 12. Agree a 90-day measure whichever you choose.
The pages we opened for Reach Potential, Business Mentors NZ and Connect the Dots do not publish coaching rates. Business Mentors NZ lists a $295 + GST registration fee for 12 months of mentoring. Ask any provider for the full cost in writing.
Possibly. The Management Capability Development Fund can cover up to 50% of one-to-one coaching costs, up to $5,000 per business a year, for businesses under 50 FTE. Confirm eligibility with your Regional Business Partner first.
Not exactly. Business Mentors NZ matches you with an experienced mentor for 12 months for a registration fee. A paid coach usually works to a plan with measures. Many owners find one or the other fits better at different stages.
Ask what the first session will produce, whether you can stop early and what happens to what you have paid, and what you will measure at 90 days.
Want to test the fit before you commit to anything? A 30-minute conversation will tell you honestly whether coaching is the right next step. See also the EOS or coach guide and the business coaching hub.
Sources (opened 14 November 2026 unless stated): Reach Potential, Business Coach (New Zealand); Business Mentors NZ (New Zealand); Humanitix, Get Business Traction Before 2027, Connect The Dots NZ (New Zealand; the page's own claims, not independently verified); business.govt.nz, Management Capability Development Fund (New Zealand; opened 12 November 2026). Last updated 14 November 2026.
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