Monday, November 09, 2026

Scaling Up publishes a price ladder from a $20 book to a $40,000-$120,000 annual coach retainer. Here is what each rung buys, who it suits, and when a coaching program is the better first step.

Short answer: Acquisition.com says it partners with founders at $1M to $10M of EBITDA, and its workshops involve qualification. If you are inside that range and want a firm that works at portfolio scale, start there. If your business is smaller, you want a one-to-one coach, or you want published prices and a free call first, Simple-Growth may suit you better. Many owners will use free Acquisition.com courses and books alongside either route.

A disclosure first: Simple-Growth publishes this guide and competes for some of the same owners, so read it with that in mind. We have no commercial relationship with Acquisition.com. Everything about Acquisition.com below comes from its home page, opened on 10 November 2026. We have not used its paid workshops, and we say so where it matters.

What does Acquisition.com publish?

Its home page states a promise to partner with $1M to $10M EBITDA founders. It lists a live, in-person Scaling Workshop with qualification requirements, free Offer Creation and Lead Generation courses, a $100M Money Models course, Wealth and other workshops, a custom Scaling Roadmap, books, and a podcast, The Game. It shows no prices; workshop access depends on a conversation with its team. Its proof includes a stated portfolio of "$250m+" in annual revenue and book sales described as over one million copies each. It also carries a not-typical-results disclaimer. We did not verify those figures.

How do the two compare?

  • Who it targets. Acquisition.com: $1M to $10M EBITDA founders. Simple-Growth: ambitious small and mid-sized owners, chosen by mindset.
  • Price visibility. Acquisition.com: none shown on the home page. Simple-Growth: online programs at $97, $297 and $497; coaching starts with a free 30-minute call.
  • Free entry point. Acquisition.com: free courses, books, podcast and roadmap tool. Simple-Growth: a free call, free sales training and The Inside Track newsletter.
  • Format. Acquisition.com: workshops, courses and partnerships. Simple-Growth: self-paced programs, one-on-one coaching and advisory.
  • Proof shown. Acquisition.com: a portfolio revenue claim, founder exits and book sales. Simple-Growth: client quotes and case studies on the site; results vary.
  • Best for. Acquisition.com: larger founders who qualify and want scale tactics. Simple-Growth: owners who want to find the constraint first and fix it before spending more.

Six questions to decide

  • What is your annual EBITDA today? Under the Acquisition.com range, ask whether you would qualify.
  • Do you want content or a person? Free courses cost nothing but time.
  • Do you need to see a price before you talk to anyone?
  • Is your constraint sales, operations, or direction? Name it first.
  • Can you work from a recorded program without someone chasing you?
  • How will you measure progress in 90 days?

Frequently asked questions

Is Acquisition.com a coaching company? It describes itself as partnering with founders and running workshops; read its own pages for how it defines its services.

Can I use both? Yes. Free courses and a coach are not mutually exclusive.

What does Simple-Growth cost? Quick Wins is $97, Making It Happen $297 and Know Your Future $497, each with a 30-day money-back guarantee per its sales page. Coaching starts with a free call.

Is one better? Not in general. It depends on your size, budget and what you need.

Results vary; nothing here is a guarantee.

Checked 10 November 2026. Last updated 10 November 2026.

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