Monday, November 09, 2026
Half your enquiries drain you because your marketing is built to appeal to everyone. Seth Godin's Purple Cow and a real client story show SME owners how to find the one sentence that's actually remarkable.
Short answer: Making It Happen is a self-paced online masterclass for a one-time US$297 payment. It is built for owners who already know roughly what to do and keep not doing it. If your real problem is that you do not yet know where the business is heading, start with Know Your Future instead. If you need a quick sales lift, look at Quick Wins.
A disclosure first: Simple-Growth publishes this guide and sells Making It Happen, so read it with that in mind. Everything about the program below comes from its live sales page, opened on 10 November 2026.
The sales page describes self-paced video training, pre-made templates, a key points summary, real-world examples from large and small businesses, and Kevin D'Ambros-Smith's practical tips. A workbook is mentioned in an image caption only. The page lists six modules:
The page does not state a total running time, video count or module length, so we cannot tell you how many hours it takes. Payment is $297 once, and the page offers a 30-day money-back guarantee: if it is not useful, you can ask for a refund.
Planning is rarely the bottleneck. The U.S. Census Bureau's Business Trends and Outlook Survey (data collected 14 December 2025 to 3 May 2026) found that AI use among US businesses stayed between 17% and 20%, and that firms with four or fewer employees were below 20%. Our reading, which is a judgment and not a Census finding: a tool that exists but is not being used is an implementation gap, and that gap is common in small firms where the owner is also the person doing the work.
How much does Making It Happen cost? US$297 as a single payment, with a 30-day money-back guarantee according to the sales page.
How long does it take? The sales page does not say. It is self-paced, so you set the speed.
Is it the same as coaching? No. It is recorded training with templates. Coaching adds a person who diagnoses your constraint and holds you to account.
Can I talk to someone before buying? Yes. Kevin offers a free 30-minute call, and there is no obligation.
Results vary and depend on the work you put in; nothing here is a guarantee.
Next step: See Making It Happen · Take the five-question check first · Book a free 30-minute call · All online programs · Growth tips hub
Sources: U.S. Census Bureau, Large Firms With at Least 20 Employees Biggest AI Users (May 2026) · Making It Happen sales page
Checked 10 November 2026. Last updated 10 November 2026.
Monday, October 19, 2026
Social platforms can change the rules on your reach overnight. Here's the one marketing channel no algorithm can take away from you, and why most SME owners still starve it.
Monday, October 19, 2026
A new survey says 53% of small business owners are stuck on finding customers. Here's the one-question test that finds out whether that's really your constraint, or just the easiest one to blame.
Sunday, October 18, 2026
ActionCOACH, Business Blueprint, government-backed advice and independent coaches compared fairly for Australian owners, with best-for and not-ideal-if for each.
Sunday, October 18, 2026
An executive coach develops you as a leader. A business coach works on the business itself. Here is how to tell which one an NZ SME owner needs before paying for either.
Sunday, October 18, 2026
Most SME owners can tell you their revenue. Almost none can tell you which customers are actually making them a profit. New 2026 research shows why that gap is the real growth problem, and a three-step fix.
Sunday, October 18, 2026
The average small business gets 27 percent of revenue from one customer. Here is the three-question check that tells you whether your growth is real, or just concentration in disguise.
Sunday, October 18, 2026
Coaching can return seven times its cost, PwC research suggests, but rarely from where owners expect. Here is where the real ROI on a business coach actually shows up.
Sunday, October 18, 2026
Gallup found managers think they give weekly feedback, their teams say otherwise. See why your business systems depend on a conversation most owners are avoiding.
Sunday, October 18, 2026
56 percent of stalled B2B deals end in no decision, not a lost sale to a competitor. Here is why your prospects go quiet after saying yes, and the direct question that gets them talking again.
Sunday, October 18, 2026
The median landing page converts at 6.6 percent, and most SME websites never get close. Here is what the top quartile actually does differently, and why fixing it beats spending more on ads.
Sunday, October 18, 2026
Most growth plans start with last year's number plus a guess. Here is the three-number market-sizing check that separates a real plan from a wish list.
Saturday, October 17, 2026
Nearly 8 in 10 small business owners say long-term planning feels harder than ever. The usual fix, a better template, isn't the one that works — here's the exercise that fixes it before you build the plan.
Saturday, October 17, 2026
NZ retail lifted productivity 9.1% without adding hours, while national output per employee fell. Here's how to grow revenue before you grow headcount.
Saturday, October 17, 2026
Most owners expect a coach to fix things in week one. Here's what actually happens in the first 90 days, and why that structure is the real breakthrough.
Friday, October 16, 2026
A 2026 Bain survey found fewer than half of CEOs believe their company can execute fast enough, even with full teams and budgets behind them. Here is the weekly rhythm that turns a good plan into tracked progress for an owner running the show solo.