Friday, November 13, 2026
Losing quotes to price feels like a pricing problem. It's usually a sameness problem. An OODA-loop exercise and a real client story show SME owners how to find the one line a competitor can't copy.
Last updated 13 November 2026. Published by Simple-Growth (Motherbase Limited). Market: United States.
The business paid everyone this month — the team, the suppliers, the landlord. You paid yourself what was left over, which this month was less than last month, and you've stopped mentioning it out loud. You want growth that actually shows up in your own account, not just the business's. What you've actually built is a company that's getting bigger while quietly training you to expect less for yourself, one skipped pay run at a time.
62% of US small business owners have reduced or skipped their own pay at least once in the past year, and 21% have done it four times or more, according to Bluevine's 2026 research (Bluevine, 2026). "Things settling down" isn't a milestone that arrives on its own — it's a decision, and most businesses are structured so there's always a plausible reason to put it off one more month. Growing revenue without growing what lands in your own account isn't really growth. It's a bigger version of the same squeeze.
Mike Michalowicz's Profit First approach flips the usual order of operations. Instead of Sales minus Expenses equals Profit — where owner pay and profit are whatever's left after everything else — it forces Sales minus Profit (and owner pay) equals Expenses, by physically moving set percentages into separate accounts the moment money comes in.
Kevin didn't learn this lesson purely from the outside looking in. Even as a coach, he hired an Icehouse coach of his own to accelerate his growth — a reminder that this isn't about willpower or sacrifice; it's about having someone outside the business enforce a structure you won't reliably enforce on yourself, under pressure, every single month. He's also open with clients that his own run of nine companies founded or co-founded includes genuine failures as well as wins, and that the discipline of paying yourself properly is one of the lessons that cost him real money to learn the hard way, so his clients don't have to.
"Kevin's knowledge and intellect on all things business — no matter what industry it is — he just seems to find gems that you can focus on. I catch up with Kevin once a week and it is definitely the highlight of my week. He just sees different opportunities so clearly."
John Roberts
Co-owner & COO, Oragene
Paying yourself properly feels like it should wait until the business can "afford" it — but the business will always find something else to spend on if the money's sitting there to be found. This isn't for you if you've genuinely decided to reinvest everything deliberately for a defined period with a clear end date — that's a real strategy, not avoidance. It's for owners where "once things settle down" has quietly become the plan itself, with no date attached.
A cash management approach from Mike Michalowicz that allocates profit and owner pay first, as a fixed percentage of revenue, then runs expenses on what remains, rather than paying the owner last from whatever's left over.
The money isn't removed from the business — it moves to a separate account and stays there as profit and reserved owner pay, which forces more deliberate decisions about the remaining expenses.
Start with a modest, sustainable percentage you can actually hold to every month rather than an ambitious one you'll abandon after one tight month.
If you've paid everyone else properly this month except yourself, that's the number we fix first.
Saturday, November 07, 2026
NZIER's September survey shows firms far more upbeat while actual trading was flat. Here is what that gap means for an NZ owner, and three numbers to check this week before you spend a dollar.
Saturday, November 07, 2026
NZ AI workshops range from a four-hour morning to a residential programme. Here is what the public prices show, what to ask before you book, and how to check whether government co-funding applies. Checked 6 November 2026.
Saturday, November 07, 2026
Quick Wins is a self-paced online masterclass of 15 sales strategies with templates and examples, $97 one payment. Who it suits, who should skip it, how it compares with other routes, and a 90-day way to use it. Checked 6 November 2026.
Saturday, November 07, 2026
EOS is an operating system for running a leadership team. A coach works on your numbers. A plain guide to who each suits, what is public on cost, and six questions to ask either way. Checked 6 November 2026.
Saturday, November 07, 2026
A volunteer mentor and a paid coach solve different problems. Here is who each suits, what each costs, and six questions that settle it.
Saturday, November 07, 2026
An NZ distributor wanted confidence in its pricing and freight costs. Here is what changed, what we can and cannot say, and how to copy the approach this month.
Friday, November 06, 2026
Most SME owners read a falling top line as a traffic problem and discount harder. In the businesses I coach, the offer is more often the real constraint than the price. Here is the three-step Offer Ladder to test it first.
Friday, November 06, 2026
Revenue's up and the bank balance still isn't. Jim Collins's Hedgehog Concept shows SME owners why saying yes to everything is the real margin leak.
Friday, November 06, 2026
Finding out how last month went three weeks too late isn't a discipline failure. It's an accountability gap, and one weekly email closes it.
Friday, November 06, 2026
Doing the books, the invoicing and the tax yourself at 9pm? Simple-Growth's AI Productivity Audit sorts every repeat task into automate, augment or eliminate.
Friday, November 06, 2026
Some customers drain you, some fund you, and you can't always tell which. A one-hour grading exercise shows SME owners exactly where their real revenue sits.
Friday, November 06, 2026
Quiet months aren't bad luck. Byron Sharp's How Brands Grow explains why customers forget you between purchases, and the fix that isn't a bigger ad budget.
Friday, November 06, 2026
Scared of a big decision you've sat on for weeks? Porter's Five Forces gives SME owners a five-question test built for strategists, simplified for you.
Friday, November 06, 2026
If sales only happen when you are in the room, you own a job, not a system. Five parts and a five-day plan to build a sales process your team can run without you.
Thursday, November 05, 2026
You do not need a big budget to position like a big brand. You need a big brand's discipline. Here is the five-question brief NZ owners can write in an afternoon.