Sunday, November 01, 2026
94% of NZ owners say they're not reaching their business goals. Not from lack of effort — from nowhere to see progress. Here's the visible scoreboard that fixes it.
Every SME salesperson has felt it — the meeting that goes brilliantly, the contact who says "this is exactly what we need," the deal that then goes quiet for six weeks and dies. Search "how to close more sales" and you'll find scripts for the pitch. Almost nothing addresses the real reason B2B deals stall: your champion isn't the one signing the cheque, and they were never going to be enough on their own.
Most SME sales training still centres on a single relationship — build rapport, understand pain, present the solution, close. That model works for consumer sales and small-ticket transactions. It breaks down the moment your deal size grows enough to involve a buying committee, which research on B2B purchasing consistently shows now averages six to ten stakeholders even in mid-sized companies. Your champion can carry your case internally, but they can't win an argument they weren't in the room for.
1. Map the Room — Before you invest more time, ask your champion directly who else needs to say yes, and what each of them cares about.
2. Arm, Don't Just Ask — Give your champion a one-page internal case they can forward, written in the language of the person who'll actually read it, not a sales deck.
3. Get Your Own Seat — Ask for a short call with the economic buyer or final approver directly, even fifteen minutes. A champion who can't get you that meeting is telling you something about how strong the deal really is.
"Kevin is an absolute powerhouse! He doubled our business's profits in the first month alone with lots more of his recommendations still to be rolled out."
— Curtis Hacon, Give A Sh!t
Most SME sales teams know the deal has stalled. What they don't do is go back into the account and multi-thread it, because it feels like admitting the relationship they built isn't enough. It isn't a personal failure — it's a structural one, and it's exactly the kind of pattern a sales process review with a coach catches before it costs you the quarter.
If your pipeline is full of deals that went quiet after a great first meeting, that's the pattern Kevin fixes first with you.
...and you become the owner whose good first meetings turn into signed deals.
Wednesday, October 21, 2026
Nearly half of NZ SME owners are planning Christmas trading changes, MYOB research found, and most of it is a discount. Here's how to build memory before you build the offer.
Wednesday, October 21, 2026
46% of New Zealand business owners aren't paying themselves, Xero research found. Here's the Profit First fix that changes the order money moves through your business, not the hours you work.
Wednesday, October 21, 2026
The share of businesses reporting serious dead stock has doubled since 2024, new research found. Here's why rising revenue can still mean tightening cash, and the three numbers that catch it early.
Wednesday, October 21, 2026
42% of business owners named efficiency their top 2026 priority, a US survey found. Here's Michalowicz's Clockwork system for building a business that doesn't need you in every decision.
Wednesday, October 21, 2026
B2B win rates fell to 19-21% in 2025. Here's why a quiet Q4 pipeline is usually a budget deadline in disguise, and the three moves that use it instead of waiting for January.
Tuesday, October 20, 2026
Chemical and industrial distributors rarely have a product problem. Here is how to find the real constraint, escape the price war and build a 90-day plan.
Tuesday, October 20, 2026
97% of small business owners believe branding matters to their success — only 18% have an actual strategy for it. Here is the 3-question Brand Key test that closes the gap without a rebrand.
Tuesday, October 20, 2026
Roughly 90 percent of companies never achieve sustained profitable growth. Here's Jim Collins' Hedgehog Concept for telling which growth opportunities are actually worth chasing.
Tuesday, October 20, 2026
68 percent of US Google searches now end with no click at all. Here's what that means for small business marketing, and the fix that doesn't depend on getting the click back.
Tuesday, October 20, 2026
Most strategic plans are tactics with better formatting. Here's the one-sentence test, borrowed from Sinek's Golden Circle, that tells you if yours has a real why behind it.
Tuesday, October 20, 2026
A private, unwritten goal succeeds about 35 percent of the time. One with a weekly accountability check-in succeeds more than 70 percent of the time. Here's why that gap exists.
Tuesday, October 20, 2026
Roughly 65 percent of small businesses are tied so closely to their owner they'd struggle to run without them. Here's Gerber's E-Myth framework for finally getting out of the technician's chair.
Tuesday, October 20, 2026
42 percent of B2B businesses do nothing proactive during the pre-Christmas slowdown. Here's what the ones who keep selling do differently, and why January rewards them for it.
Monday, October 19, 2026
Is Vistage worth it? A fair, source-linked look at what peer advisory groups offer US business owners, a checklist for deciding, and how one-on-one coaching differs.
Monday, October 19, 2026
Most small business owners know they don't compete on price, but can't say, in one sentence, what they compete on instead. Here's the three-step framework that fixes it.