Monday, November 09, 2026

Scaling Up publishes a price ladder from a $20 book to a $40,000-$120,000 annual coach retainer. Here is what each rung buys, who it suits, and when a coaching program is the better first step.

The short answer: Strategic Coach is a year-long workshop membership for established owners who already earn well. Its page lists a price of US$13,500 and a personal net income bar of US$200K. If you clear the bar and want a peer room with a structured planning rhythm, it is worth a call. If you do not, or you need someone to look at your own numbers first, a business coach or a smaller program is a better first step.

A disclosure first: Simple-Growth publishes this guide and sells coaching and online programs, so read it with that in mind. The Strategic Coach facts below come from its own program and FAQ pages, opened and checked on 12 November 2026. They are the company's claims, not independent findings. Market: United States. Last updated 12 November 2026.

What The Signature Program Offers, From Its Own Pages

The programs page lists the Signature Program as the starting membership: four workshops a year, in person in one of four cities or virtual, plus a one-to-one coaching session between workshops, weekly planning calls, monthly PowerUp sessions and access to the Coach Connect portal. Membership covers one full year and can be renewed. Two later stages exist: the 10x Ambition Program, open after at least a year to members who qualify at the US$500K level, and the Free Zone Frontier, open after a further year to members with an ongoing collaboration.

The page lists US$13,500 including applicable taxes for the USA and virtual option, with a US$2,500 non-refundable deposit and the balance due before the first workshop of the year. Applicants should have been in business at least three years and have a personal net income of at least US$200K (CA$200K, or UK£150K). The FAQ says refunds are not offered for missed sessions, though rescheduling is. The program is not for startups.

On proof, the page says Strategic Coach has delivered growth strategies to over 20,000 entrepreneurs since 1989, and cites independent surveys of "the vast majority" of members reporting that they "double their income and free time in three years." It does not give a sample size or method for that survey, and the home page shows no named customer testimonials. Its free entry point is a guide, "The 8 Secrets Of Successful Entrepreneurs."

Which Fits You?

If this is youBetter fitWhy
Three-plus years in, US$200K+ personal income, want a peer room and a planning rhythmStrategic CoachIt is built for this stage and publishes the bar and the price
Under three years, or under the income barA coach or a smaller program firstThe page says the program is not for startups or those with under three years' experience
I want someone to look at my own numbers and name the constraintA one-to-one coachA workshop series teaches a method; a coach applies it to your business
I know what to do but do not finish itA follow-through program or a coachAccountability, not information, is the gap
I want to test the style before payingThe free guide, then decideIt costs only your contact details and an hour

Why Stage Matters

The US Census Bureau reports that employers' share of all US businesses fell from 24.6% to 21.6% between 2012 and 2023, as nonemployer businesses grew 2.7% a year against 1.1% for employers (Census Bureau, 2025). Most US businesses are small, and most are not yet at an income level where a US$13,500 membership is the obvious next step. The first job at any stage is to find the constraint.

Six Questions To Ask Before You Choose

  • Do I meet the bar? Three years in business and the stated income level, verified by tax receipts or an accountant's letter, per the FAQ.
  • What is the full cost? The listed price, travel for in-person workshops, and the time away.
  • What evidence is there for my size? A survey without a stated sample size is a claim, not a result.
  • What happens if I miss a session? Rescheduling is offered; refunds are not.
  • Who will look at my numbers? Check how much one-to-one time you get and who gives it.
  • What would tell me this is not working at 90 days? Agree the measure before you pay.

Where Simple-Growth Fits

Simple-Growth's starting point is to find the one constraint, fix it first, then decide what to add. To test the approach cheaply, there are three self-paced online programs with prices on their live pages: Quick Wins (US$97, 15 ways to grow sales), Making It Happen (US$297, follow-through) and Know Your Future (US$497, direction). Each page states a 30-day money-back guarantee. One-to-one coaching is quoted after a free call. Compare other options in Vistage, EO or YPO?

Frequently Asked Questions

How much does Strategic Coach cost?

The programs page lists US$13,500 including applicable taxes for the USA and virtual Signature Program, with a US$2,500 non-refundable deposit. Check the current price with the company before you decide.

Who can join?

The page says business owners with at least three years in business and a personal net income of at least US$200K. It is not intended for startups.

Is a coach a cheaper alternative?

Coaching prices vary widely. See our US business coach price guide for sourced price points.

Which Simple-Growth program should I start with?

Quick Wins for fast sales ideas, Making It Happen for follow-through, Know Your Future for direction. If you are unsure, a free 30-minute call will tell you.

If you clear the bar, take the discovery call and ask the six questions. If you do not, start where your constraint is.

Sources (checked 12 November 2026): Strategic Coach, programs page (the company's own claims); Strategic Coach Signature Program FAQs; Strategic Coach home page; US Census Bureau, nonemployer business growth 2012 to 2023 (United States). Programme prices and guarantees from the live Simple-Growth sales pages. Results vary. Back to the growth tips hub.

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